JAMB - Commerce (2022 - No. 71)
The face-to-face meeting of the seller with the buyer for the purpose of making sales is
mass selling
impulse buying
personal selling
sale promotion
Vysvetlenie
Personal selling involves the direct personal contact of sellers with the potential buyers with view to making sales.It can also be referred to the face - to - face meeting of the salemen with the potential buyers in their houses, offices or market place.