Computer Science for IGCSE & O level - Automated And Emerging Technologies (Section 11 - No. 30)

In the context of recognizing user buying history, what is the function of collaboration filtering?
To personalize the website for the customer.
To establish a user's buying characteristics.
To compare the customers' buying behaviour.
To give customer buying suggestions.

Explanation

Collaboration filtering compares the behaviour of a customer with a customer.

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