WAEC - Marketing (2016)
1
The term exchange in marketing means__________
پاسخ دهید(B)
buying and selling of goods.
2
The system of retailing operation used by Supermarkets is_________
3
A pricing system that relies on customers location to charge different prices is___________
4
The term Marketing mix describes:
پاسخ دهید(D)
a blend of elements to satisfy specific target markets.
5
The source of funds that a firm can use to address cash difficulties within one year is___________
6
A function or market union in the local market is to_________
پاسخ دهید(B)
establish common market price.
7
Which of the following is not a factor that determines the price of a product?
8
Which of the following stages is not in the buyer's decision making process?
9
An example of specialty goods is_________
10
.A company that offers storage facility to a seller is__________
11
A marketing philosophy characterized by stronger focus on consumer, organization and ethical Concerns is_________
پاسخ دهید(D)
Societal marketing concept
12
A document used when goods are sent through a common carrier is___________
13
A loss leader is a pricing system where goods are___________
14
The banning of cigarette advertisement in a country is___________
پاسخ دهید(A)
An economic influence on marketing.
15
One way to express marketing concept is___________
16
Which of the following is not a function of a warehouse?
پاسخ دهید(A)
Allowing pilfering of goods.
17
A market outlet where one single product line is sold is____________
18
A name. term, symbol or their combination that identifies the producer of a product is__________
19
Perishable products are better transported by_________
20
The offering of trial products either for free or at a nominal price to consumers is__________
21
In marketing research, data that is collected from the target market is_________
22
Which of the following is not a tool of sales promotion?
23
The reward for an entrepreneur is_____
24
The information obtained from a marketing plan is______
25
The closest channel member to the consumer is_________
26
A practice of overstating the feature of a product to lure buyers to a store is_________
27
A commercial building for the storage of goods is a____________
28
In marketing. demand means what the family___________
29
A store that sells a single product supplied and produced by one manufacturer is___________
30
A merchandiser is a person who is responsible for the___________
پاسخ دهید(C)
Attractive display of products.
31
The stage in the consumer buying decision process where the consumer assesses different products on the basis of what he has learnt is___________
32
The stage in a product life circle where advertising is needed in most is_______________
33
The exchange of goods and services in international marketing is_____________
34
An arrangement whereby a foreigner pool resources with a local entrepreneur to form a business is_________
35
A feature of cash and carry wholesaler is that it___________
پاسخ دهید(B)
Charges lower prices than other wholesalers.
