WAEC - Commerce (2010 - No. 5)
Small scale retailers continue to survive inspite of serious competition from large scale retailers because they
buy from many manufacturers
maintain personal relationship with customers
stock only one line of goods in their stalls
do not separate business money from personal money
Forklaring
Small scale retailers are also called fixed shop retailers. They have fixed shops of their own and hold small stocks located in market areas or residential places.
They attend to customers personally and cater to their individual tastes and needs.,therby building a good customer-seller relationship